For 24 years, we’ve been partnering with B2B sales and marketing teams to improve their ROI and sales performance. We collaborate closely with our clients, offering a range of expertise including B2B integrated marketing solutions, digital marketing, creative, and B2B strategy services.
SUPPORTING YOUR TEAMS
HOW WE
CAN HELP
B2B
MARKETING
When marketing needs
more resources- Strategic marketing planning
- Brand & product positioning
- Content and communications
- Marketing as a service
Sales
Enablement
When sales need
more conversions- Sales toolkits
- Capability documents
- Pitches, presentations & proposals
- Sales & marketing systems
B2B Lead
Generation
When sales need
more opportunities- Lead generation campaigns
- Content marketing
- Funnel optimisation
- Data and insights
B2B Digital
Marketing
When marketing needs
a digital skillset- Digital strategy
- Web design & development
- B2B digital campaigns
- Social media marketing
B2B
Strategy
When marketing needs
deep customer insight- Customer research
- Value proposition design
- Customer journey
- Positioning and messaging
Creative,
Brand & Design
When marketing needs
convincing creative- Brand development
- Collateral and assets
- Campaign creative
- Video production
Our approach
BUILD TRUST
AT THE CORE
Building trust with your B2B buyers.
No matter the project, our team brings customer-centric thinking and a proven approach to implement well-crafted B2B marketing solutions that align with your business objectives. If you’re seeking to strengthen your B2B sales team and boost your marketing, you’re in the right place.
OUR CUSTOMER-CENTRIC
THINKING
Uncover our approachB2B BUYER
Understanding the customer’s view, their context, and the problem you solve helps uncover where to deliver more value.
CLARITY
The B2B buyers care about the value you can deliver to their business and their customers. Clearly articulating the value delivered is key.
CAPABILITIES
The B2B buyer must have faith that your organisation has the capabilities to solve the problem they have.
PROOF
Proof is a key component in the trust building process. Can you showcase the proof?
Powering B2B
Featured
Tools
Some of our strategic tools that have driven exceptional results for B2B organisations.
THE B2B CAPABILITY
DOCUMENT
When sales need
to build trustA capability document clearly articulates the value that you offer customers. It communicates to your customers, succinctly and effectively why you are best placed to win their business.
THE B2B
MARKET STRATEGY
When launching
a new productA Market Strategy will help you truly understand the lay of the land. From customer research to selecting the right channels, make informed decisions every step of the way.
CLIENT STORIES
Empowered For Success
Kilwell Fibrelab
"BlueOcean has given us the clarity and confidence to move forward and tap into new markets" Read Case Study
Orb Medical
"We now have real focus on value-creating activities that matter. It has really been about BlueOcean expertise." Read Case Study
BeeNZ Honey
"BlueOcean has helped us to affirm and communicate our values and our reason why we do what we do." Read Case Study
Aluro Healthcare
"BlueOcean customer-centricity has been invaluable, resulting in the best outcome for Aluro Healthcare." Read Case Study
The Dentists
"I don’t see BlueOcean as just a consulting or marketing firm, they part of our business into the future." Read Case Study
TEAM AWARDS
TVNZ NZ Marketing Excellence Awards
Excellence in B2B Marketing Strategy, finalist 2023
Interactive Media Awards
Best in Class for UX Design and Implementation, 4 times winner
Best in Class for UX Design and Implementation, 18 times finalist
STRATEGIC PARTNERSHIPS
Tāmaki Auckland Unlimited
Approved Supplier
Regional Partner Network
Approved Partner
Marketing Association
B2B Committee Member
